The Idea ID-918 has reached the market seven months since the company began launching its 3G smartphones in India. Considering the kind of similar devices we’ve been seeing lately, the fact that it’s dual SIM isn’t too surprising.
The mid-range smartphone binges on the Gingerbread platform. A 3.2-inch capacitive touchscreen dominates the façade, while the back panel carries a 3.2MP snapper. The chassis is embedded with a microSD slot and a USB port too. The device offers memory expandability up to 32GB via the integrated microSD card slot.
“Idea has always innovated to support the telecom services penetration in the country. In line with this commitment, we have introduced yet another affordable and fully loaded 3G Smartphone ID-918,†commented Sashi Shankar, Chief Marketing Officer, Idea Cellular, while speaking about the release.
“Our first 2 smartphones ‘Blade’ and ‘ID-280’ saw higher uptake due to their multitasking capabilities and vast range of preloaded application. We have noticed good response and rapid uptake of our 3G services due to Idea smartphones,†continued Shankar.
In terms of connectivity options, the device is compatible with Wi-Fi, GPRS and Bluetooth technologies. The UI claims to offer easy access to websites such as Facebook, Orkut, Twitter, YouTube and pre-loaded Google services. To bait in potential users, the company has also bundled in free minutes, a 6GB data package and a free Idea TV subscription worth Rs. 2,300 for Rs. 259.
The Idea ID-918 price in India is marked at Rs. 5,994. The smartphone can be picked up via major retail outlets and Idea stores throughout the country.
