The retro looks of the X100 make it appear like a yesteryears film camera. But a closer look reveals a compact 12.3 megapixel camera with almost all features found in cameras these days. Launched in India, the Fujifilm Finepix X100 prides itself on the Hybrid Viewfinder feature which is supposedly the world’s first.
It comes with a 23mm Fujinon lens and a unique Hybrid Viewfinder which is an amalgamation of two varieties of viewfinders found individually in film and compact cameras. According to the makers, it combines the quality of both these lenses to offer an innovative shooting experience.
A. Rajkumar, Country General Manager (DSC), Fujifilm India, commented, “Fujifilm sees India as an important market. We intend to bring the latest to the fore for our discerning customers. Our FinePix X100 is a premium digital camera that brings superior technology to the photo enthusiasts. Its one-of-a-kind features will surely benefit those who love to explore photography on a professional note and beyond just a hobby.â€
The Fujifilm Finepix X100 comes with an APS-C/CMOS sensor and an EXR processor, enabling high quality images. It also has the HD video feature which is found usually in many of today’s cameras.
“At Fujifilm, innovation is centric to our continuous R&D efforts. Time and again we have been introducing products with unique features.†K. Tanaka, Managing Director, FUJIFILM India commented, further adding, “We are pleased to introduce world’s first hybrid viewfinder in FinePix X100. Laced with this revolutionary new technology, the product promises a never-before camera experience.â€
The Fujifilm Finepix X100 camera is priced at Rs. 66,999 in India.
