adidas’s miCoach augments fitness levels among smartphone users

miCoach iPhone BlackBerry

Fitness enthusiasts groaning over the fact that they hardly get any time to exercise due to their busy work schedules may now ease off with this new personal and real-time audible training system. adidas enhances fitness training with miCoach application which is mainly developed to coach sports and fitness fanatics, amateurs and professionals. The new app is dedicated to smartphone users with a purpose to enhance their general well-being.

The app advances personal coaching program for running and includes six conditioning programs for basketball, football, running, soccer, and tennis and an additional program for staying fit. The GPS feature offers real-time, pace-based coaching and location tracking. The app syncs wirelessly with micoach.com to ensure all data is stored safely online. The app offers shoe tracking and alerts which avoid injury and keeps users at their best. Available in multiple languages, this app can be used in gyms with Indoor coaching only mode.

“The introduction of the miCoach app and sports-specific training plans was the natural next step to bring miCoach to an even wider audience. At adidas we work with the world’s best coaches and athletes and we wanted to share this knowledge and experience with our consumers to inspire and to help them reach their personal goals. Our service approach is unique and sets new standards in terms of personalization in the entire sporting goods industry,” remarked Bernd Wahler, Chief Marketing Officer of adidas Sport Performance.

The miCoach permits users to transform their smartphones into a personal coach. This handy app includes useful features like pace triggered voice coaching, personalized and sports-specific training plans, workout calendar, and workout feedback. The app enables smartphone users to intuitively sync with the intelligent website. Including six documented training plans for each sport, the new solution offers users the freedom to create their personalized conditioning programs. Handset owners can now easily evaluate, manage and identify progress with the help of workout feedback, graphs and maps.

“Coaching is essential to improving as an athlete – no matter what your sport. Whatever your goal is, a coach can help you improve. miCoach has a plan designed specifically to make you faster in football. You don’t get faster by just running long distances, or running sprints, it takes interval training specifically designed to optimise football performance and miCoach provides a pretty cool plan to make you a better you,” commented Reggie Bush.

The lightweight adidas miCoach Pacer offers real-time audible coaching to help users exercise through headphones or combined with their own MP3 player or smartphone. The Pacer coaches users verbally and ensures if they are within the targeted heart rate zone. It keeps users running at accurate levels depending on interactions between the adidas Heart Rate Monitor and adidas Stride Sensor. Designed with a clear color-code display, adidas miCoach Zone provides precise and real-time coaching on the wrist.

The app can now be downloaded from the iTunes Store and the BlackBerry App World.