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Zero Size is out of trend. But, everybody wants to be fit and wishes to become like their ideal actress. Recently, Motorola had introduced a MOTOYUVA W180 handset that had yoga and asana functionality in India. Nell McAndrew had rolled out her body fitness regime on mobile phone. Now, it’s the beautiful actress of Bollywood who gives an inspirational yoga procedure on mobile phone.

Shemaroo in association with various mobile operators has made Shilpa’s Yoga content available for download to mobile phone customers in India. This content comes in the video formats, wherein various moving-images are available that have been cut and edited to capture one asana in each video. The developer has categorized the Asana in such a manner that the users will get to access according to a range of asana such as Back Asana, Stomach Asana, Neck & Shoulder Asana and Pranayam [Breathing] and many more. They will also get detailed write-ups about the benefits and description of each Asana.

Moreover, wall-papers and screen-savers of Shilpa Shetty in her Yoga poses are also available on the mobile phone arena. The Asana explanation is given in a very simplified manner.

Bollywood Actress, Shilpa Shetty expressed, “I have made this product with a lot of passion; it is my first production venture and am proud of this product. Unlike other fitness regimes, we do not have to rely on equipments for practicing yoga; we just have to rely on our self. The objective of Shilpa’s Yoga is to make ‘practicing yoga’ simple for people. I am completely overwhelmed by the beauty and power of yoga. It is a lifestyle choice.”

Shilpa’s Yoga has been beautifully executed, picturised on the scenic beach in Kerala with ceremonial elephants and Kalaripayattu fighters in the background.

Hiren Gada, Director Shemaroo Entertainment, mentioned, “We wanted to give consumers anytime, anywhere access to Shilpa’s Yoga content. The DVD and Digital sales, both compliment each other. Many consumers decide to buy the complete DVD after sampling the videos on their mobile phone. Mobile operators also see value in offering this content to their consumers.”

Shilpa’s Yoga Mobile downloads are also available on the company’s official website. Vodafone users can grab the content for Rs.99, where in they have the freedom to download unlimited Shilpa’s Yoga videos in one hour. Airtel, Tata, Reliance, BPL and Idea also have the power to offer Shilpa’s Yoga content for download.