Dell starts shipping Dell Inspiron Mini 10 and 10v notebooks in Bamboo’s Packaging
Buoyed up by the weighty concept of the environmental sustainability, Dell has recently decided to contribute its part. Well, Dell has started shipping its Dell Inspiron Mini 10 and 10v notebooks in packaging made from bamboo. Well-known as sustainable, the bamboo proffers renewable material that serves as a great alternative to molded paper pulp, foams and corrugate typically employed in packaging.
Dell is actuating the material for the product cushions cradling the Mini inside an outer box made from 25 percent post-user materials. The company is contemplating to augment its use of bamboo packaging to more products in early 2010.
“The use of bamboo for electronics packaging is pretty new, but its viability as a great packaging material can’t be ignored,” explained Oliver Campbell, Dell’s senior manager of packaging worldwide. “We’re introducing it with mobile products, as it’s proven a strong, sustainable and cost-effective solution for packaging those. We’re actively working to integrate this and other innovative, agricultural materials into packaging for products across our portfolio.”
In fact, Dell is working with bamboo packaging supplier Unisource Global Solutions to ascertain all processes associated with the bamboo’s production meet the highest standards. To reflect over other plans, the company is aiming to eliminate packaging volume by 10 percent, proliferate the amount of recycled content in packaging by 40 percent and aggrandize the amount of materials in packaging that’s curbside recyclable to 75 percent. In order to achieve these hardcore objectives, it is implementing a strategy based on the three C’s namely Cube, Content and Curb.
To acquaint, Cube will focus on the size of the box such as whether it could be smaller. The Content will look at the packaging material such as if it could be made of something better while Curb will reflect whether it can be easily recycled.
Dell has decided to add renewable bamboo to its packaging because this woody plant can grow up to 24 inches per day and is significantly faster than hardwoods, emerges to be strong and falls easy on the environment.
Hopefully, such a positive step for the environmental protection will enkindle other companies and large masses to go all green.
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