HCL Infosystems Limited has partnered with Intel Corporation to introduce a six-week campaign of desktops and notebooks, which powers Intel Core2Duo processor.
With the purchase of every Intel-powered HCL PC, the Monsoon Double Dhamaka offer ensures on-the-spot gifts like Reebok bags, domestic return air tickets and free holiday vouchers. Moreover, you get a scratch card on a purchase of the Intel Core2Duo powered HCL PCs, which offers a chance to win 45 gold coins, six holidays in Singapore or Malaysia or the mega prize of one holiday in Switzerland for a couple. On buying HCL Leaptops, consumers get a second scratch card and they can win up to 100 percent ‘cash back’ on their laptop.
Rajendra Kumar, Executive Vice President of HCL Infosystems, shares, “The launch of an innovative campaign like ‘HCL Monsoon Double Dhamaka’ further reiterates the value proposition that customers in India have always expected from a leader like HCL. Through this campaign, we hope to generate enough excitement in the market that draws more and more customers to experience the superior value offered by HCL desktop and notebook PCs, powered by an Intel processor.”
Prakash Bagri, Director, OEM Business, Intel India, remarks, “This exciting campaign with industry leader HCL Infosystems will no doubt drive more and more home PC buyers to buy HCL’s wide range of desktops and notebooks based on the Intel Core 2 Duo processor.”
The Monsoon Double Dhamaka campaign will be running in more than 500 cities in India at over 2000 HCL authorized dealers. It will get over on 31st August 2007.
