Barnes & Noble Nook reaches Walmart’s store shelves
Book lovers may have already snapped up their Nook for seamless e-Book reading. For users who’d like to gift one this holiday season, Barnes & Noble has just announced that its Nook e-Book reader will now be available through Walmart stores and its online website.
Multiple Walmart stores presently have a Nook-branded e-Reading area where users can view and touch the demonstration device. Two variants namely Nook 3G that renders free AT&T 3G wireless and Wi-Fi connectivity along with Nook Wi-Fi model are slated to be available by the retail chain. Both of these produce crisp and clear imagery plus proffer a paper-like E Ink display for an enhanced reading experience.
“Sales of Nook devices continue to exceed our expectations, and we are thrilled to be able to partner with Walmart, one of the world’s greatest retailers, to expand the distribution of our award-winning Nook eBook Reader. Walmart’s millions of shoppers will have an easy and convenient way to try Nook devices in many stores and to learn why Nook is the most full-featured e-Reading device on the market, and the perfect gift solution for anyone who loves to read,” shared Chris Peifer, Vice President, Digital Business Development at Barnes & Noble.
Users can access the Barnes & Noble expansive eBookstore featuring over one million e-Books, magazines and newspapers through the device. Using the LendMe technology, the Nook e-Readers allow users to share their e-Books with their loved ones. Moreover, these devices enable voracious readers to enjoy their favorite titles.
The Nook 3G and Nook Wi-Fi models are anticipated to be available through Walmart’s online website and retail stores beginning October 24.
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